كتاب في Social Location Marketing: Outshining Your Competitors on Foursquare

الموضوع في 'منتــدي الكتـــب الإلكترونية' بواسطة abosekena, بتاريخ ‏14 مارس 2011.

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    إنضم إلينا في:
    ‏2 يناير 2011
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    Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites
    Publisher: Q.u.e | 2011 | 240 Pages | ISBN: 0789747219 | PDF | 7 MB


    Social Location Marketing offers powerful new ways to promote practically any product, service, or venue. Now, pioneering expert Simon Salt shows exactly how to make the most of it! Salt introduces Foursquare, Gowalla, Yelp, and other apps, helping you choose your best options, and build cost-effective marketing programs that work. Through real examples, youll learn how to reach your key audiences and segmentscraft and execute winning strategies on realistic budgetsmeasure activity and calculate ROIavoid costly mistakesand much more! Whatever your goal, role, or industry, this book will help you find new customers where they are, strengthen loyalty and retention, and supercharge profits! Youll Learn How To:
    Understand how social location marketing works and what it can (and cant) do for your business
    Learn the surprising realities about who uses social location software
    Know your customers and their motivationsand build marketing plans around them
    Develop communities of customer advocates wholl work on your behalf
    Use games, competitions, time-limited offers, and other innovative approaches
    Successfully reach teens, tweens, women, or men
    Discover proven approaches for fashion, retail, hospitality, and restaurants
    Effectively handle criticism, and transform negatives into positives
    Preview brand-new social location tools, including Google Hotpot
    Understand the privacy issues associated with social location marketing

    كود:
    [URL]http://www.fileserve.com/file/chFUPwQ/eb310Social.Location.Marketing--bramjlive.com.rar[/URL]
    
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    [URL]http://hotfile.com/dl/110153404/503cfe8/eb310Social.Location.Marketing--bramjlive.com.rar.html[/URL]
    
    

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